Umami Self-Hosted, Deploy in One Click
Umami is a privacy-first web analytics tool. Automatio deploys it to your own server with HTTPS in one click, ensuring your visitor data is 100% yours.
Umami
AnalyticsUmami is a simple, fast, privacy-focused alternative to Google Analytics.
What you get when you deploy Umami
The server we rent for it, what it costs, and what the installer will ask you.
- Server
- CX23 · 2 vCPU · 4 GB RAM
- From
- $9/month
- Setup
- No configuration required
Included with every deployment
- Dedicated server, one app per machine
- HTTPS certificate issued automatically
- Free subdomain, custom domain optional
- Restart, resize, snapshot and restore
The project
Everything this page links to outside Automatio.
Deploy Umami in one click
On your own server, with your own data. No terminal, no Docker commands, no certificate setup.
- 1
Pick a size
Start on the smallest server that fits the app. Resize later without reinstalling.
- 2
Press deploy
We rent the server, install the app with Docker, and point a subdomain at it.
- 3
Watch it come up
Provisioning runs unattended and takes a few minutes. When the HTTPS certificate lands, the app is live and your login details are on the deployment page.
Server size
Billed monthly with your Automatio subscription. Destroy the server any time and the charge stops.
Key Capabilities
Explore what Automatio can do for this use case
Real-time analytics
Monitor your website traffic and visitor activity as it happens with a high-performance dashboard. The interface is clean and focused, avoiding the clutter found in enterprise tools. You can track active users and geographical origins instantly without waiting for data processing delays.
- 1Live visitor counts
- 2Geographical heatmaps
- 3Referrer and device detection
- 4Low-latency data processing
Key Capabilities
- Real-time analytics
Monitor your website traffic and visitor activity as it happens with a high-performance dashboard. The interface is clean and focused, avoiding the clutter found in enterprise tools. You can track active users and geographical origins instantly without waiting for data processing delays.
- Live visitor counts
- Geographical heatmaps
- Referrer and device detection
- Low-latency data processing
- Privacy-first tracking
Umami collects no personal data and does not use cookies, making it compliant with GDPR and CCPA requirements. It uses a unique hash to identify sessions without storing persistent tracking information on the user's device. This design allows you to bypass cookie consent banners entirely while still getting accurate traffic data.
- Cookie-less session tracking
- Anonymized visitor IPs
- No cross-site tracking
- Privacy-focused session hashing
- Custom event tracking
Measure specific user interactions beyond simple page views, such as button clicks, form signups, or outbound links. You can define custom events and properties to understand exactly how users are engaging with your product. This data is displayed alongside standard metrics for a complete view of your conversion funnel.
- Action-based event triggers
- Custom event properties
- Outbound link tracking
- Conversion funnel monitoring
- Multi-website management
Track an unlimited number of websites from a single self-hosted instance. Each website has its own dashboard and can be shared via public links or restricted to specific team members. It is a practical choice for agencies managing several different projects from one central location.
- Unlimited website tracking
- Public shareable links
- Team access permissions
- Unified dashboard view
Why self-host Umami
What to know first
Managed, DIY, or One-Click?
The three realistic ways to run {name}, compared honestly.
| Aspect | Managed SaaS | DIY on a VPS | Automatio one-click |
|---|---|---|---|
| Setup speed | Instant | 1-2 hours | 15 minutes |
| Maintenance | Zero | Manual updates and SSL | One-click updates |
| Data ownership | Shared with provider | 100% Yours | 100% Yours |
| Cost shape | Per-event billing | Flat VPS cost | Flat VPS cost |
| TLS/SSL | Included | Manual setup | Automated certificates |
Setup speed
Maintenance
Data ownership
Cost shape
TLS/SSL
Who this is for
People who actually run Umami on their own server, and what changes when they do.
a solo founder shipping projects
Frustrated by the complexity and data-sharing of Google Analytics 4.
Running Umami gives you a clean, simple dashboard where you own every byte of data.
- Track product launch referral traffic
- Monitor signup button conversions
- Share a public stats link with investors
a privacy-conscious developer
Hates using cookie banners that ruin the website's user experience.
Umami allows you to track visitors without cookies, removing the need for GDPR consent prompts.
- Integrate the lightweight tracking script
- Audit script impact on PageSpeed scores
- Exclude development IP from analytics
a small digital agency
Paying high monthly fees for every client website they manage.
Self-hosting lets you host dozens of client sites on one small server for a flat monthly cost.
- Generate monthly traffic reports for clients
- Create restricted logins for client teams
- Manage multi-domain tracking from one UI
a technical marketer
Limited by SaaS event caps and API rate limits on free plans.
You have direct access to your analytics database for custom SQL queries and deep data analysis.
- Connect data to internal BI tools
- Analyze raw visitor logs for patterns
- Build custom dashboards on the API
About This App
What this app does and where it fits.
What is Umami?
Umami is an open-source, privacy-focused web analytics tool that serves as a lightweight alternative to Google Analytics. Created by Mike Cao, it was built specifically for developers and business owners who want simple, actionable metrics without the invasive tracking or overwhelming complexity of enterprise solutions. It is built using a modern tech stack (Next.js, Prisma, and PostgreSQL), ensuring high performance and a developer-friendly codebase. Since its release, it has become a staple in the self-hosted community for its combination of aesthetic design and technical efficiency.
How it works
Unlike traditional analytics platforms that rely on third-party cookies and extensive user profiling, Umami uses a hashing mechanism to identify unique visitor sessions for a 24-hour period. This data is anonymized and stored directly in your own database. Because it doesn't collect personally identifiable information (PII) or track users across different websites, it is inherently compliant with privacy laws like GDPR and CCPA. The tracking script is tiny (roughly 2KB), ensuring your site's performance scores remain high and your users enjoy a fast experience without the overhead of massive tracking bundles.
The first hour with Umami
Once deployed, your first hour with Umami is remarkably straightforward. You'll log into a clean, intuitive dashboard where you can add your first website. After entering your domain, Umami generates a single line of JavaScript for you to paste into your website's header. Within minutes, you'll see real-time data flowing into your dashboard: active visitors, popular pages, and referral sources. You can immediately set up a custom event to track a specific goal, like a newsletter signup, and see that data update live without further configuration. The UI is designed to give you answers immediately, rather than forcing you to dig through nested menus.
Umami vs. the competition
In a market dominated by Google Analytics 4 (GA4), Umami carves out a niche by offering simple analytics. While GA4 is designed for large enterprises with dedicated data scientists, Umami is designed for people who just want to know how many people visited their site and where they came from. Compared to other open-source alternatives like Plausible, Umami is often praised for its simplicity and lower resource requirements. It can comfortably run on an entry-level VPS with moderate traffic levels, making it a cost-effective choice for indie hackers and small agencies.
Community Feedback
See what the community thinks about Umami
“Umami provides much simpler interface that does not hurt PageSpeed score and keeps the GDPR rules compliance. Also, my users can be sure that their data is not being sent to any third-parties.”
“Dead simple, but perfect if you just want to see core analytics and track custom events. Super light-weight and GDPR compliant.”
“it's one click to deploy with coolify on an $8/m box, and that same box can host way more stuff”
“I've moved all my side projects to Umami. GA4 was a nightmare to navigate for simple page view stats.”
“The 2KB script is the best part. I don't feel guilty about adding it to my landing pages anymore.”
“We recently migrated from Matomo to Umami at work after hitting scaling issues. PostgreSQL performs very well for this.”
Related Videos
Watch tutorials, reviews, and discussions about Umami
“It's simple to set up, integrates effortlessly, and gives you everything you need to grow with confidence.”
“Umami documentation is very well made and you will get all the information and details you need to get started.”
“It's very easy to set up and way more user-friendly than Google Analytics.”
Supercharge your workflow with AI Automation
Automatio combines the power of AI agents, web automation, and smart integrations to help you accomplish more in less time.
Pro Tips
Expert tips to help you get the most out of Umami and achieve better results.
Server sizing
The base server size (2 vCPU / 4 GB RAM) is more than enough to handle hundreds of thousands of monthly events without performance issues.
IP exclusion
Always add your own office or home IP to the filter list in settings to prevent your own visits from skewing production data.
Public dashboards
Use the share feature to generate a public URL for your stats, allowing you to show growth without creating user accounts.
Testimonials
What Our Users Say
Join thousands of satisfied users who have transformed their workflow
Jonathan Kogan
Co-Founder/CEO, rpatools.io
Automatio is one of the most used for RPA Tools both internally and externally. It saves us countless hours of work and we realized this could do the same for other startups and so we choose Automatio for most of our automation needs.
Mohammed Ibrahim
CEO, qannas.pro
I have used many tools over the past 5 years, Automatio is the Jack of All trades.. !! it could be your scraping bot in the morning and then it becomes your VA by the noon and in the evening it does your automations.. its amazing!
Ben Bressington
CTO, AiChatSolutions
Automatio is fantastic and simple to use to extract data from any website. This allowed me to replace a developer and do tasks myself as they only take a few minutes to setup and forget about it. Automatio is a game changer!
Sarah Chen
Head of Growth, ScaleUp Labs
We've tried dozens of automation tools, but Automatio stands out for its flexibility and ease of use. Our team productivity increased by 40% within the first month of adoption.
David Park
Founder, DataDriven.io
The AI-powered features in Automatio are incredible. It understands context and adapts to changes in websites automatically. No more broken scrapers!
Emily Rodriguez
Marketing Director, GrowthMetrics
Automatio transformed our lead generation process. What used to take our team days now happens automatically in minutes. The ROI is incredible.
Jonathan Kogan
Co-Founder/CEO, rpatools.io
Automatio is one of the most used for RPA Tools both internally and externally. It saves us countless hours of work and we realized this could do the same for other startups and so we choose Automatio for most of our automation needs.
Mohammed Ibrahim
CEO, qannas.pro
I have used many tools over the past 5 years, Automatio is the Jack of All trades.. !! it could be your scraping bot in the morning and then it becomes your VA by the noon and in the evening it does your automations.. its amazing!
Ben Bressington
CTO, AiChatSolutions
Automatio is fantastic and simple to use to extract data from any website. This allowed me to replace a developer and do tasks myself as they only take a few minutes to setup and forget about it. Automatio is a game changer!
Sarah Chen
Head of Growth, ScaleUp Labs
We've tried dozens of automation tools, but Automatio stands out for its flexibility and ease of use. Our team productivity increased by 40% within the first month of adoption.
David Park
Founder, DataDriven.io
The AI-powered features in Automatio are incredible. It understands context and adapts to changes in websites automatically. No more broken scrapers!
Emily Rodriguez
Marketing Director, GrowthMetrics
Automatio transformed our lead generation process. What used to take our team days now happens automatically in minutes. The ROI is incredible.
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Frequently Asked Questions
Find answers to common questions about Umami